Digital Marketing

Bootcamp

Learn viral marketing on Google, Instagram, Linkedin and App stores

Grab internship offers!

$10,000 rewards

Harvard-like case studies on

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Get certified as top 1% marketeers from Xartup

Publish 2 marketing strategies on unicorns. Get recognized by Xartup.

By the end of this Bootcamp...

There are 100s of free courses on digital marketing, Xartup is where you actually gain hands-on experience.

Say no bullshit lectures and 'Hi' to lovely experiences.

You can build marketing strategies for unicorn startups

Run Instagram, Facebook, Linkedin, and Google ads

Develop a blog and monetize readers using SEO

Brag internships as a social media manager


Certified as top 1% marketeers

4 weeks of live insightful sessions with a marketing mentor.

Simultaneously, apply the concepts and build 2 real strategies.

The top 3 teams will qualify to the demo day.

What's unique with Xartup?

The only hands-on practical digital marketing course

01

Peer to peer learning

Build your marketing team with Xartupians.

02

Start executing from Day 0

Don't just learn. Execute in real world of what is taught in live classes.

03

Publish your marketing strategies 

Get visibile to the top Indian startups. Build your career.

04

Grab internship offers

From digital marketing companies associated with Xartup.

What will you build?

Actionable marketing strategies on any two of the following startups

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Bootcamp Curriculum

On the weekends, only practical applications. No bullshit lectures.

Week 0

27th June

2 hours

Publish your own website

WordPress: Build a world-class blog in 1 hour without any coding.

Get readers: Acquire readers for your blog organically from Day - 0!

Case studies: 

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Week 1

4th July

3 hours

Email marketing & copywriting

Mail campaign: Build a mailing list of 1,000 people in 30 days from scratch.

Copywriting: Write sales pages that make the cash register ring!

Case studies: 

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Week 2

11th July

3 hours

Youtube Marketing and SEO

SEO (Search Engine Optimisation): Get free traffic to your website with SEO.

YouTube Marketing: Drive traffic & sales with simple "how to" videos.​

Case studies: 

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Week 3

18th July

3 hours

Viral Social media marketing

Social Media Marketing: Learn to run ads on Instagram, Facebook, Twitter, Pinterest & Quora. Google analytics.

Linkedin Marketing: Go viral on Linkedin and 400x your connections.​​

Case studies:

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Week 4

25th July

3 hours

App Marketing

App Marketing : Discover 43 Ways To Promote Your App.

Google Adwords : Avoid common mistakes and set up profitable campaigns first time.

Case studies:

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D-day

Tentative

2 hours

Get internship offers!

Build and publish marketing strategies for Tinder, Spotify, Uber, Dunzo, and CRED. Get recognized by Xartup Certification.

Interview for internships and build your career.

What includes in $10,000?

Twillio upto $1,000 credits

Zendesk CRM 6 months free access

Miro upto $1,000 towards team plan

NoCodeZ App Builder for free

GoSmarter automation tools worth upto $1,500

Freshdesk and Freshworks upto $4,000

Register as a startup to get all the access for free

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Xartup Marketing Fellowship helped me build my career. I got an internship offer from a digital marketing company right after my Bootcamp. I learned real insights and worked on hands-on projects to get customers through writing content, SEO optimization, and paid ads. Even I started my own blog and have 3,500+ organic page views per week and growing. I'll highly recommend college students to explore digital marketing and exploit the potential that Xartup provides.

Krishna Kumar

PEC Graduate

Xartup '21 Alumni

Don't do this bootcamp

If you're willing to only invest money

The bootcamp requires your time, effort, & energy to improve your career or business. Top 25% students spends 20 hrs in live learning & 15hours on capstone project in the 8 week span. Majorly on weekends.

If you just want to watch lectures

You can find 100s of those online, for free. The marketing Bootcamp is to prep you to design the end-to-end lifecycle of unicorns' marketing.

If you're looking for "Hacks" 

This Bootcamp is about learning the ultimate frameworks on marketing that drive compounding results, not hacks. The certificate will make you soar high in your career.

Cherry on the top, Xartup is a community to handhold you for lifetime. We have fun while learning.

 

Meet our previous guests

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Aloke Bajpai
CEO, ixigo
Aloke is the founder and CEO of ixigo, one of the largest online travel aggregator platforms in India.

He is an INSEAD alumn, who scaled ixigo to a 100 million user base.
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Nitthin Chandran
CEO, Medpiper
Nitthin is the founder of YC funded Medpiper, world’s largest community of verified healthcare practitioners. 

Medpiper is incubated in IIM Bangalore
and he’s a 2nd time entrepreneur.
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Wg Cdr Anish 
GM, MyGate
Anish is the cofounder of My Gate, which
digitized the manual permission allowance system in gated communities.

He scaled up the venture to a $170mm valuation.
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Ankush Singh
CEO, Piggy
Ankush is the founder of YC funded mutual fund investment app Piggy,
the hat got funded by YC in its early days.

He got an exit to Flipkart and he’s now
building neo-bank for India.

Frequently Asked Questions

How do I join the fellowship program?
After applying for the fellowship, you’ll be screened through a 10 minute interview round - ability round and behavior round to test your agility and whether you fit into our cohort. Cohort starts from 27th June.
What do you look for in a Xartup fellowship aspirant?
We follow Y Combinator's ethos rigorously and prioritize building & selling. An ideal fellow would be extremely quick in testing their ideas and iterating logically if it fails. We'd choose fellows possessing exceptional logical and analytical thinking to solve a problem.
Why do you charge a fee?
After two rounds of vetting, we charge an INR 2,000 acceptance fee to make sure the fellows we are admitting are serious about building a startup. The ROI depends on your efforts and it can be anywhere between 10x to 1000x. This way we make sure you'll get a team who is actually dedicated about learning marketing.
Can we raise investment through Xartup fellowship?
You will get $10,000 worth of F6S credits to learn premium CRM and mailing campaigns. 
Should I have an existing idea to join the fellowship?
It doesn’t matter at all for your application. Startups are all about team and execution. If you have an idea, that’s good. But, you will have to brainstorm with your cofounders from the upcoming cohort to arrive at a consensus as to which idea to pursue for the next 7 weeks.
What happens once I get selected?
If you seem to be a good fit for our upcoming cohort, you will get $10,000 worth of credits from F6S on various technology products. You have confirmed your position by paying INR 2,000 towards all the facilitation during the cohort. We charge a nominal acceptance fee as we seek fellows who are serious and dedicated to their work for the next 8 weeks.
What’s your refund policy?
We will refund you 100% of the acceptance fee minus the payment gateway charges if you initiate a request to cancel 7 days before the fellowship start date.
Can I reapply if I don’t get selected in this cohort?
We have a low selection rate of 10% due to our small cohort size, but we love the never-give-up attitude of applicants and ensure you a wild card entry into our cohort if you consistently apply 5 times, even if you don’t pass the interviews. Agility and consistency are something we trust more than our interviews.