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Reddit Streamlines Operations, Laying Off 5 percent of Employees

Reddit Implements Strategic Restructuring to Secure Financial Stability

8 June 2023

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Kunal Tyagi

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  • Reddit announces plans to restructure its business, including laying off 90 employees (5% of its workforce) and reducing fresh hiring.

  • The restructuring is aimed at cutting costs and achieving financial stability, aligning with Reddit's goal to break even next year.

  • Despite the changes, Reddit remains a popular social media platform with over 57 million daily active users and continues to invest in enhancing user experience, including new features for easier content sharing.

In a move to reduce expenses and attain financial stability, the social discussion platform Reddit has recently unveiled its plans to restructure key aspects of its business. Reports indicate that the company will be laying off a minimum of 90 employees, affecting approximately 5% of its workforce. Concurrently, Reddit will scale back fresh recruitment, intending to hire only around 100 additional employees instead of the originally projected 300. Despite these adjustments, Reddit's CEO, Steve Huffman, remains hopeful, affirming that the restructuring will position the company to maintain its positive momentum in the future.


This decision by Reddit aligns with its objective of reaching a break-even point next year and underscores the challenges faced by social media firms in today's competitive landscape. By following in the footsteps of other major platforms like Twitter and Meta (formerly Facebook) in announcing layoffs, Reddit is making strategic modifications to remain viable amidst an increasingly saturated market. Nevertheless, despite the reduction in workforce, Reddit continues to be an immensely popular social media platform, boasting more than 57 million daily active users actively participating in over 100,000 communities.


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Amidst these changes, Reddit has also been investing in enhancing its user experience. In May, the platform introduced new features aimed at facilitating content sharing for its users and publishers, both within and beyond the platform. Previously, sharing posts, conversations, or memes from Reddit was a less streamlined process. With the introduction of a new toolbox, Reddit aims to simplify the display of its content on external platforms, making sharing more convenient for publishers.


While the recent restructuring at Reddit may prompt concerns about the company's future, it is evident that the platform remains dedicated to innovation and adapting to the evolving needs of its users. With a substantial and devoted user base, coupled with ongoing endeavors to improve content-sharing capabilities, Reddit is determined to navigate these challenges successfully and continue its prominence as a leading social media platform.


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